ABOUT ME

I am a Project Innovation Manager and Business Development.
I work as a freelance consultant and temporary manager in the sales & marketing field, with the goal of creating projects which improve business performance in terms of image and sales.
My innate passion for beauty, harmony, fashion and style, not only as purely aesthetic values but also in terms of emotional well-being which manifests and takes on shape and colour, has made me an all-round expert, working in a cross-cutting manner on multiple fronts and for a range of very different companies, which all have in common the desire to improve.
I deal with everything involving clothing, beauty routines, grooming, etiquette and lifestyle becoming a Fashion Project Management. Through image consultancy techniques (seasonal colour analysis, body shape, face styling, make-up, lifestyle analysis), I offer a Sartorialist experience, creating unique, custom pieces with professional fashion style, tailoring, design, restyling and high-tech AI.
I am a creative person with a strong bent for sales, and am able to apply my art form to create unique marketing content designed to engage and provide a personalised customer experience, from a standpoint of innovation and flexibility.
Why? Because focusing on personal well-being is something I believe in strongly.
This is why my partnerships can extend to a range of different businesses in multiple areas, always with the goal of offering something unique and unrepeatable.
Thanks to a wide range of solutions which can be customised and tailor-made to meet the most varied needs and requirements, and only by listening carefully to the client, it is possible to not only develop ad-hoc projects, but above all build loyalty.

THE PROJECT
Mary’s Style & Lifestyle

I founded Mary’s Style Lifestyle to offer a Fashion Project Management service: I get to my customers (companies and individuals) full-service stylistic design a 360°: choosing what is most flattering for us for a less consumerist and more aware world.

I design clothes and outfits which are complete and personalised, specifically designed for the person, their colours and style. From the initial sketch and selection of the fabric right through to the final fitting, the wearer is always at the centre of the process, and thanks to highly professional fashion style, tailoring, design and restyling techniques, I offer a complete customer experience.

Mary’s Style is therefore a new business offering a cross-cutting fashion project management service: a well-rounded expert who can work on multiple fronts and handle very different clients, who nevertheless all have in common the desire to improve.

I am an optimistic and enthusiastic person, and believe in sharing knowledge, living in harmony with people and places, and the sacred right to work to make your dreams come true. We women are all different, but each of us is special and unique, and deserves clothes which can put us at our best and fully respect our individual features!

– Marina Radaelli

MY VISION

Each person is invaluable.
Appearance can mask them or bring to light the diamond they are.
There is fashion in itself and fashion for the individual. They are not the same thing.
The former aims to make an item attractive, promotes a trend that is the same for everyone and induces the need for a multitude of clothes and accessories.

The second, on the other hand, aspires to promote self-awareness and self-enhancement in the individual, so that buying or making an outfit becomes a personal, conscious choice of what makes one “feel good.” Personal style is actually nothing more than the practice of knowing oneself. One of the reasons why people are fascinated by fashion trends is that they do not know who they are or are afraid to be in the eyes of others.

Designing tailor-made garments is the style which allows people to feel strong and safe with their own personal and unique fashion!
What I intend to do in the future is to support a cultural change to better promote expertise, creativity, professionalism and uniqueness. All this through online/offline events. My goal is to bring to the fore the well-being and uniqueness of each individual, promoting a sustainable change paradigm in the fashion sector too, which is respectful of different peculiarities, from culture and production, to creativity and expertise.

We purchase products and services but in a better version of ourselves, something which represents us. This is why I believe in a project management service which offers a completely unique and unrepeatable experience, sharing all design stages.

MY VALUE

I could watch the grace of a ballerina for hours: they need power and discipline in order to take off light-footed.

She does not find it hard to be light, but she did struggle to reach the place where she managed to make contact, become lighter, get lost and finally feel free. The logo I chose represents the combination of two worlds which look different but in my opinion are very similar.

Each of us has “burdens”: unresolved things, things we wish had gone differently. Fashion and beauty, like dance, help us find our own point of contact, of lightening and ultimately of freedom. Wearing a garment or accessorie that makes us feel attractive can sometimes take us back in time, with memories and feelings, to that little girl princess or little boy prince we dreamed of becoming or pretended to be in our games.

When I make a project for a person, I am part of this picture. It’s when inspiration strikes. I invest energy, passion and technique into giving them lightness and dreams. In those moments I can feel how beautiful it is to discover the person who will wear my creation, to be fascinated and amazed by them.
And then comes the spark: : I invest energy, passion and skill to provide lightness and dreams. In these moments, I think about how beautiful it has been to discover the person who will wear my art, letting themselves be charmed and amazed by it.

My goal is to focus on excellence, and to be able to do so I am convinced that you not only need to have winning ideas, but above all that spark, because a custom project is like a person: it is beautiful to discover it, letting ourselves be charmed and amazed, and to do so you need to give it a soul.

If you also believe in dreams, but above all in looking for your own lightness – follow me.
I’ll be happy to know that you want to get in touch with me!

HOW DO I GENERALLY WORK?

Today, in a world which is often standardised, it is so important to highlight each individual’s uniqueness. This is why I love to create YOUR PERSONAL STYLE PROJECT
My goal is specifically to offer a unique consultancy service which, by working across a range of areas, allows everyone to bring out the “best version of themselves”: a cross-cutting fashion project manager, a well-rounded expert.

This is how concepts such as harmony and Fashion Style come to be understood not only as purely aesthetic values, but also become part of our emotional well-being, which manifests and takes on shape and colour: working on the individual person, on their unique qualities, touching on those quotidian dynamics experienced by all men and women; in short, I deal with everything involving clothing, beauty routines, grooming, etiquette and lifestyle.

Starting out with image consultancy, I am able to offer a Sartorialist experience, creating unique made-to-measure garments.

All of this is supported by the use of artificial intelligence software (industry 4.0) which allows me to offer a virtual interactive experience with the client: from the point of view of flexibility, customisation and involvement, combined with innovation and creativity, I am able to provide a preview of the piece, cut and tailored to the characteristics of the individual, through the use of 4D Virtual Avatars.
I love mixing the ancient art of tailoring with modern technology! The modelling that I create is therefore both on paper (to create custom prototypes and fabric samples) and virtual (through the use of CAD and 3D body and face figures with flat/technical sheets).

My partnerships range widely amongst very different types of professionals and companies, brought together by a single predominant factor: offering something unique and unrepeatable, and which involves me in all aspects of the clothing and related supply chains, with a particular focus on the artisan sector, maybe because it is a part of our Italian history and culture.

Some examples?

Men’s fashion, jewellery, furs, leather goods … All this because I believe that it is important not only to create new items and outfits, but also to think about looking through existing wardrobes to bring back and give a second chance to precious garments and accessories from other times.

VIEW GALLERY

Gallery

VIEW VIDEO GALLERY

Video

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Contacts

Mary’s Style & Lifestyle di Marina Radaelli

Email: marylifestyle@outlook.it

Tel: +39 338 8030971

Contact me for more information on my services or for collaboration requests, you will receive a response within a few hours.